Hardware Order System

Extron Electronics      Launch Date: October 2013




Customer Interviews


Wireframe iterations

The Solution

Very little was known about the customer or the ordering process. I began to better understand them by interviewing internal stakeholders with strong customer relationships. Using the data from those interviews, I conducted an affinity diagramming session with my team to synthesize the data together. Once the workflow was confirmed, wireframes were developed and iterated several times. The final steps included hi-fidelity comps by the visual designer. This was the first time the various roles within the web department had collaborated on a project.

“Building a collaborative environment is a high priority”

– Web Manager


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